The global leaders in precision-engineered music systems, Linn Products, is making its long-awaited re-entry into South Africa with the announcement that Sphere Custom Design will be its sole distributor in the country. Their product range officially launches on 22 July at a function that also celebrates Linn’s association with the award-winning Higland Park whisky range.
Sphere
Custom Design will grow Linn’s presence in the South African market through
sales, marketing, service and support.
Gilad
Tiefenbrun, Linn’s Managing Director is thrilled by this new partnership,
noting, “This new relationship will help us realise our ambitions for Linn in a
market that is strategically vital for our vision of Linn’s future. We are all
excited about the great potential of this most progressive and demanding
market”.
The
launch coincides with Linn’s 40 birthday celebrations, which saw the company
release 40 limited editions of its signature Sondek LP12 turntables, housed in
oak plinths made from the casks that previously housed the iconic Highland Park
whisky. Each one of these editions is accompanied by a special Linn bottling of
Highland Park 40 years old.
The
Sondek LP12 was the first product produced by Linn and is still the standard by
which all other turntables around the world are judged.
Highland
Park will be at the event to serve guests a taste of their 12 years old and 18
years old whiskies, the latter of which was crowned the best spirit in the
world twice in the last decade.
Mac
Mabidilala, Edrington Group Brand Manager at RGBC, says, “Highland Park
handcrafted single malt whisky recently partnered with Linn to facilitate a remarkable
relationship between award-winning whisky and exceptional music systems. We are
honoured to be a part of introducing the craft, heritage and dedication to
quality of both these brands through Sphere Custom Design in South Africa.”
Sphere
Custom Design’s Technical Director and Owner, Christiaan Beukes, says, “We share
Linn’s passion for enriching people’s lives through music, ensuring the highest
quality customer service and uniquely tailoring every project to the highest
degree. From conception to completion, Sphere Custom Design works with their
dedicated base of installers, retailers or directly, to surpass the
expectations of each of its clients.”
No comments:
Post a Comment