PUMA partnered again with mita sneakers, one of the top sneaker boutiques
in Tokyo that’s become a mecca for collectors worldwide. Shigeyuki Kunii, the
creative director of mita sneakers, selected the classic PUMA Clyde silhouette
once again as a follow up to the well-received PUMA Clyde mita ‘Land of the
Rising Sun’ released in 2007.
The PUMA Clyde has been established as a sneaker
icon since the 70’s. Today the shoe shows no signs of slowing down in
popularity constantly refreshed with new colourways and textures. The new iteration is covered in a digital print of dollar bills with Walt
Frazier’s portrait. The dollar bill print covers the outside part of the
sneakers while the Formstrip is decked out in shiny rhinestones symbolizing the
flamboyant lifestyle that the legendary basketball player is also known for.
Walt Frazier’s champion New York city team colors are applied to the shoe laces
and Formstrip on the inside of the sneaker, blue on the right and orange on the
left. The asymmetric design reflects the fame and recognition he has gained
throughout his carrier. The insoles are also decorated with the dollar print
with a chain link fence motif, a distinct trademark by mita sneakers, along with
a customized logo. The tongue is marked with co-op branding that features the
mita and PUMA logos.
The PUMA Clyde x mita sneakers drop on Friday, 23 December 2016, and will
be exclusively available at PUMA SELECT Bree Street, Cape Town and
Braamfontein, Johannesburg.
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