For Summer ’17 G-Star reinvents authentic footwear design with the launch of the Rovulc.
Constructed through the
process of direct vulcanization – a technique established in the late 1930’s in
former Czechoslovakia whereby liquid rubber is injected into a mold under high
pressure to form the shoe – Rovulc combines classic techniques with G-Star’s
denim philosophy, applied to the classic sneaker silhouette. Inspired by men’s
sport shoes from the ‘30s, the Rovulc is available in a range of fabrics and
finishes, including the brand’s signature raw denim.
The
Rovulc is available online and in-store.
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