Dropping Soon: Rihanna’s FENTY x PUMA Jelly Slide

Previewed last September at Paris Fashion Week, the coveted FENTY x PUMA by Rihanna Spring-Summer Collection comes full bloom as the wider range begins to drop in-stores. Apropos for the season, the collection is a delectable mash-up of 18^th Century French Rococo and Neo Classical flair with athletic street styling.

The latest poolside crush alongside the Fur and Bow Slides, the all-new Jelly Slide features a PUMA logo on a textured, all-over jelly strap and a whimsical diamond pattern outsole.

The slides will be available in black, white and prism pink for R1 299 from June at PUMA SELECT Bree Street, Cape Town, and Braamfontein, Johannesburg and selected retailers.

PUMA x STAPLE Continues the Theme of Functional Fashion

PUMA and Staple Design put their creative heads together for Spring-Summer ’17 by introducing the PUMA NTRVL collection. The second drop this season between the two brands came together seamlessly, in typical style of when the Pigeon first met the Cat. Playing with iconic silhouettes, classic tailoring and performance materials, the result is slick and street-worthy.

The PUMA NTRVL collection adapts to each activity in your day with multifunctional pieces made of premium durable materials. Staple takes iconic sneaker silhouettes and adds his unique design flavour. The footwear range includes PUMA’s latest running shoes with a streetwear edge.

To complete the contemporary and stylish capsule is apparel and accessories, equipped with technical features. Classic silhouettes are remixed with contemporary swagger and performance functionality.

Designed with the city life in mind, the PUMA NTRVL collection is fit for work, working out or casual evening chills. The second drop of PUMA x STAPLE is available from PUMA SELECT Bree Street, Cape Town and Braamfontein, Johannesburg and selected retailers.

First Look: Nike Air Max Metallic Gold Pack

The Metallic Gold colourway stays true to its original aesthetic thanks to its thick midsole which hosts a visible Air Unit.

Its upper commands the most attention and Swoosh branding on each heel’s lateral side. Nike branding is also placed on each tongue and heel for its finishing touches.

The Nike Air Max Metallic Gold Pack is available at selected retailers.

First Look: NikeLab Air Max Plus Leather Pack

The NikeLab Air Max Plus Leather Pack is available in black and tan. The silhouette’s signature plastic toecap is replaced with durable leather.

The sneaker comes with a few subtle changes that give the classic model a premium look and feel. Changes include the removal of the toe bumper in favor of a tumbled full-grain leather toe bumper. Even more leather is utilized on the sneaker as it can be seen on the heel overlay.

The NikeLab Air Max Plus Leather Pack is available at selected retailers.

First Look: NikeLab Air Max 1 Pinnacle ‘Mushroom’

The Nike Air Max 1 Pinnacle is a luxe and first-class version of the classic Nike runner. This Air Max 1 showcases premium use of materials from heel to toe.

A light shade of mushroom covers much of the sneaker while a black panel at the rear adds a nice contrast. Perforated detailing is also marked throughout. This not only improves breathability and delivers that all important ventilation but it adds a contemporary look to the iconic silhouette. All the classic Air Max 1 details are preserved from the swoosh to the OG branding. Finally, a contrasting cream coloured midsole sits underfoot and comes fitted with a visible Air Unit in the heel.

The NikeLab Air Max 1 Pinnacle ‘Mushroom’ will drop on Saturday, 20 May 2017, at selected retailers.

First Look: Nike Air Presto QS ‘Safari Pack’

 

The Nike Air Presto ‘Safari Pack’ is dressed in tonal uppers paired up with the Safari print placed throughout.

The sneaker is available in 2 different colourways. The colour options include White/University Red and University Gold/Black. Each pair features mesh/neoprene uppers with safari print detailing on the cage, heel, and toe.

The Nike Air Presto QS ‘Safari Pack’ will drop on Saturday, 20 May 2017, at selected retailers.

PUMA and STAMPD Drop The New '96 Hours' Collection

The latest from the design houses fuses STAMPD’s avant-street edge with the essence of 96 Hours – a streamlined collection designed to be the essential travel companion. The outcome is a collection of summer-ready pieces with functional elements, wetsuit inspired silhouettes and muted camo motifs all constructed with urban and coastal nomads in mind.

STAMPD ontinues to play it cool using technical fabrics, minimal designs and muted tones throughout the collection. The STAMPD PUMA Clyde (R3 499) is reintroduced in a new grey colourway, Drizzle, whereas the Trinomic Woven (R2 999) gets an upgrade in High Rise white.

New apparel for men and women will blend function with technical design for active lifestyles. Pieces include wetsuit-inspired track pants (R3 499), functional tank tops (R1 199), and sports shorts (R1 299) featuring a progressive and breathable tech shell for runs.

PUMA x STAMPD is currently available at PUMA SELECT Bree Street, Cape Town and Braamfontein, Johannesburg and selected retailers.

First Look: Nike Air Max 95 - The Silver Bullet

The Nike Air Max 95 celebrates the Air Max 97’s 20^th anniversary with the Silver Bullet.

The sneaker comes dressed in Silver, Red, White and Black. Across the uppers are Metallic Silver while accents of Red are hinted throughout. There is also White across the midsole while Black lands on the liner and outsole.

The Nike Air Max 95 Silver Bullet is available at selected retailers.

PUMA Drops the TSUGI SHINSEI in Olive Green

TSUGI is the newest silhouette to be introduced to PUMA’s sports-inspired Run The Streets footwear platform. 

‘TSUGI’ translates as ‘NEXT’ in Japanese, and the lifestyle sneaker is inspired by Japanese design, fusing modernity, technology and traditions to bring a new wave of aesthetic to progressive streetwear. 'SHINSEI' is Japanese for ‘REBORN’, and the sneaker takes this progressive philosophy a step further, featuring a unique lacing concept for a progressive look and extra comfortable fit. 

With TSUGI, PUMA combines their successful track record in designing Sportstyle Running footwear with their long-standing commitment to push the boundaries of innovation. PUMA injected their most innovative running cushioning technology, the IGNITE FOAM, into the new TSUGI range. So what gives runners optimal rebound and comfort can now be enjoyed by sneakerheads on the streets. 

PUMA’s TSUGI SHINSEI is now available in Olive Green in PUMA stores, PUMA SELECT and Anatomy.

The sneaker is also available in black and white colourwyas.

First Look: Air Jordan 4 ‘Pure Money’

Last seen in 2006, the Air Jordan 4 ‘Pure Money’ is making a return this weekend in a Triple White iteration.

Dressed in a White, Metallic Silver and Pure Platinum color scheme. This release is completed with “Pure$” underneath the back tabs, Chrome on the lace tabs and Jumpman heel logo.

The Air Jordan 4 ‘Pure Money’ drops Saturday, 13 May 2017, at selected retailers.

PUMA Classics - Blaze of Glory and Clyde - Get A Majestic Blue Hue Which Is Inspired by a Moroccan Oasis

PUMA takes us to Morocco for a sneaker pack inspired by the grandiose gardens created in the 1920’s by French painter, Jacques Majorelle. Famous for its marble fountains, raised pathways and luxurious vegetation, the garden is composed and coloured like a painting. Many of the features were painted in a rich and vibrant blue with yellow and green hints, creating a perfect harmony with the soil, climate and plants. After years of neglect, the garden was taken over and restored in the 1980’s. It is now one of the most visited sites in Morocco and hosts an archeologic museum, as well as the Islamic Art Museum of Marrakech.

PUMA applies the many vibrant colours of the garden to two classic styles, the Blaze of Glory (R2 299) and Clyde (R2 499). Both shoes feature a plush, nubuck upper in vibrant blue with perforated details that adds texture and provides breathability. The upper is complimented by an all-white midsole. Look a little closer at both styles and you can see that the outsoles as well as the footbeds are detailed with a tiling pattern that symbolizes the traditional Moroccan tiles that adorn the garden.

The PUMA MJRL pack will be available from 12 May 2017 at PUMA SELECT Bree Street, Cape Town and Braamfontein, Johannesburg and X-Trend Stores.   

First Look: New Balance 247 ‘Breathe’ Pack

New Balance dropped the 247 ‘Breathe’ pack, a new lifestyle variation of the 247 Sport.

Opting for a tonal finish from top to bottom, the sneaker starts off with a breathable mesh construction on the vamp region, while the rest of the sneaker comes with a neoprene sock construction. The model also comes with a reflective “N” logo and the collar strap that pays homage to the brand’s history of running. Adding ever more comfort to the shoe is the lightweight Revlite midsole unit done in the same tonal fashion.

The New Balance 247 ‘Breathe’ Pack is available at selected retailers.

PUMA Reinvents Lacing With Netfit Technology

Continuing in PUMA’s tradition of developing game changing innovations, they revealed NETFIT – a unique customizable lacing system that offers infinite performance and style options in one shoe.  

NETFIT Technology enhances fit and support by combining a high grade engineered net with form-fitting base materials. With netted mesh, you will now have complete control and versatility over how you lace up. No matter the style, needs, or shape, you can customise your shoe the way you see fit. The options are limitless, bringing customization to another level and giving you the chance to be as creative as you possibly can.

From the track, to the gym, to the street, NETFIT Technology will be featured on several sports and performance shoes. The innovation and performance teams at PUMA have developed five different lacing options to help provide guidance, but the possibilities to lace are endless. The 5 lacing systems include Standard lacing, for runners who need minimal support; Stability lacing, for runners who need additional medial support; Wide Foot lacing, for runners with wider feet that need extra room; Narrow Foot lacing, for runners with narrow feet; and Heel Support lacing, for runners who prefer a tighter fit around the heel.

PUMA’s top athletes, including the fastest man in the world, Usain Bolt, will be wearing shoes featuring NETFIT Technology to train for the World Championships in London 2017. “I do a lot of training - sometimes a bit too much – and it’s always different. Sometimes I’m doing power work, and then sometimes it’s speed and agility work, so it’s important to have a shoe that’s flexible enough to do the right exercise,” says Bolt. “The best thing about the NETFIT Technology is that it is customizable and I can lace them any way I want; not only to get the best fit, but it gives me the opportunity to be creative with it. Sometimes you wish you could just design shoes purely tailored to your own feet and now you can. Plus, they look great, and that’s always the most important thing, right?”

NETFIT Technology will also be available on a range of PUMA Football products giving players endless scope to customize their game. And for those who believe that style starts at their feet, NETFIT will also launch on key lifestyle silhouettes such as the Tsugi.

PUMA NETFIT Technology will officially be launched in May 2017 and will be available starting now with the Speed IGNITE NETFIT; men’s and women’s IGNITE NETFIT, Tsugi NETFIT, IGNITE Limitless NETFIT  and 365 evoKNIT NETFIT.

First Look: Nike Air Jordan 1 Retro High OG Metallic Red

Rocking the same motif as the Air Jordan 1 Retro High OG Metallic Navy, this version of the Air Jordan 1 comes with a White leather uppers contrasted by the Metallic Red patent leather hits noted on the ankle and Nike Swoosh.

More of the same Red hue can be found on the Nike Air branding on the tongue, Wings branding on the ankle and the outsole down low. Completing the look of the shoe is the White midsole, White laces and White tongue.

The Nike Air Jordan 1 Retro High OG Metallic Red drops on Saturday, 6 May 2017, at selected retailers.

First Look: adidas Originals | Pharrell | Tennis Hu

Hu is more than a campaign or a collection of footwear models, it represents a belief. Hu, a name based on the first syllable of ‘Human’, seeks to bring us together as people; celebrating both our cultural differences and our collective power.

The Tennis Hu pay tribute to the past, with colorways based on two of adidas’ most iconic tennis shoes. The white pair with green detailing is a homage to the Stan Smith while the yellow lacing, yellow sole, and golden heel tab are hallmarks of the Forest Hill, the 1970s court classic.

The Tennis Hu is a breathable summer model which boasts adidas’ key footwear technologies in an updated execution. The shoes’ white upper is constructed using flexible Primeknit.

Its distinct fabric texture continues on to the lightweight EVA midsole as pronounced waffle structure. The lacing system is built into the shoe’s body and the tongue features a suede tab with the adidas Originals insignia. For the Tennis Hu, adidas and Pharrell take the components of a modern, lightweight runner and cast them on a casual tennis model.

The adidas Originals | Pharrell | Tennis Hu  drops on Saturday, 6 May 2017, at selected retailers.